Positioning Story

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Proprietary positioning process with  facilitated workshops in person or virtually with participation from the leadership team and relevant partners.
4-8 weeks, depending on schedules and time commitment per week.
By the end of the project, you will have a compelling positioning story that resonates with your audience and differentiates you from the competition. 
Fully facilitated workshop in person or virtually using a proprietary and proven positioning framework and process tailored specifically to early stage startups. By the end of the project, you will have a compelling positioning story that resonates with your audience and differentiates you from the competition.

A thorough positioning exercise takes 4-8 weeks depending on availability of the executive team. Below is a typical timeline.

Week 1-2 : Kick-off, logistics, and workshop preparation.
Week 2-4: Workshops
Week 5-8: Creation, iteration, and review of positioning

Review of current state through interviews with team
 Guidance on logistics and internal communication
3. Survey and homework templates
4. Facilitated workshops using proprietary framework and process
5. Creation of positioning story
6. Suggestions for company descriptions using updated positioning
7. Final document containing positioning story and supporting elements

Pricing is project-based and depends on final scope. Discounts are available for minority-owned and women-owned businesses; by purchasing multiple services; and by referring new clients. 

Tip: Add the Sales Enablement service and turn your new positioning into compelling collateral like pitch decks, one-pagers, and videos.

Companies that have already accelerated growth

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The sooner we start,
the sooner you'll accelerate sales.
Request a free 30-minute discovery call. No strings attached.
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